No getting away for businesses from putting in more on social impact
Today’s market for talent continues to be hyper-competitive. In this context, our CEO Mufazzal Kajiji recently had an opinion piece published on Gulf News, arguing for the importance of social impact as a key driver of business success, in addition to being a factor of growing importance among employees today.
In the piece, he outlines what businesses stand to lose if they adopt a singular profit-driven approach and offers key steps on how companies can become more socially conscious – while aligning to their employees’ concerns and organisation’s core values.
Link to article: https://gulfnews.com/business/analysis/no-getting-away-for-businesses-from-putting-in-more-on-social-impact-1.94352558